So why do you only seek males playing casual? Is it that females play only casual or what is point in this?
As of the January 2008, our audience was predominently female (we're talking almost 90%). It's expanding, but slowly, so we're trying to get inside the heads of males who play casual games.
Read or post on message boards or forums
I suppose I could have cut that out. This particular solicitation for feedback went out on multiple avenues, not just forums. :)